They’re calling it “the greatest pizza that never happened,” with tongue planted firmly in cheek.
Today, Villa Italian Pizza, the quick-service pizza chain with locations in San Jose and Livermore, announced the launch of its Festival Pyzza. The special, which is inspired by the failed April 2017 Fyre Festival in the Bahamas, features a slice of pie with two slices of individually-wrapped packaged processed cheese product and an undressed salad of spring greens “for the fire-y price of $25.”
According to a press release, the Festival Pyzza is “a new luxury pizza experience for only the wealthiest consumers and industry influencers to enjoy.” It’s a jab at the flash and subsequent crash of what was supposed to be a highly exclusive, over-the-top luxury music festival filled with celebrities and supermodels.
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If you’ve seen one of the two documentaries that dropped this January — Netflix’s “FYRE: The Greatest Party That Never Happened” and Hulu’s “Fyre Fraud” — you know that the botched festival and its leader, Billy McFarland, never delivered. Far from it.
Instead of the lavish meals and private villas, ticket-holders were greeted with shabby rain-soaked tents and a sad plate of food very similar to the one Villa Italian Kitchen is promoting. McFarland was sentenced to six years in jail for wire fraud.
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Source:: The Mercury News – Lifestyle